Survey Variable: Education Level

The education level variable indicates the highest educational qualifications obtained by respondents. Weights are applied in Figure 1, which shows that the largest group is respondents with first degrees (21.1%), followed by those with A Levels or equivalent (15.2%) and those with GCSEs or equivalent (12.9%). Together, these groups constitute almost half (49.2%) of allContinue reading “Survey Variable: Education Level”

Survey Representativeness

When compared to the 2011 Census and the 2010 general election results, the survey sample is representative in terms of sex, region and party vote but less so in terms of age (in part because YouGov panellists must be aged 18 or over), ethnicity, education, and non-voting. Those in their late teens, 20s, 40s, andContinue reading “Survey Representativeness”

Survey Satisficing

Prior to conducting substantive analysis of the survey data, they need to be processed and checked for signs of hurried or unthinking answers (which we refer to as satisficing).[1] The data from the two waves of the survey contained answers from 2,165 respondents before any processing was done. However, as Table 1 shows, these includedContinue reading “Survey Satisficing”

Survey Fieldwork

The survey component of this project was fielded just over one year before the Conservative victory in the 2015 UK general election, and slightly more than two years before the 2016 Brexit referendum. The survey sample was drawn from YouGov’s online panel, which comprised of more than 360,000 UK adults at the time. Those respondentsContinue reading “Survey Fieldwork”